GoDo Media
GoDo Media started as simple site to store bookmarks and favorite sites. This original site has grown into Xerpi.com -- our online bookmarking site. Today, Xerpi is a simple, easy-to-use site. It features drag and drop controls, collaborative bookmark sharing and an intuitive user interface. In addition to being our test bed for our latest services and technologies, Xerpi is a leading online bookmarking site.
Online bookmarking frees users from the limits of browser bookmarks. Users access favorites from any computer, and share favorites with friends. Users can link directly to bank websites, yoga schedules, news sites or any website they choose. Online bookmarking's clear advantages explain it's phenomenal growth from 1 to 6 million users in less than 12 months.
Shortly after launchinig Xerpi the GoDo Team realized that online bookmarks provided amazing insights into user interests. Interests that improve advertising and search. Imagine being able to surf the internet and rather than seeing ads that have no relevance to you seeing ads based on your actual interests. Imagine if when you searched for New York City rather than seeing results related to generic tourism you were shown links based on your interests: real yoga studios, restaurants and special events. Bookmarking data makes this a reality.
GoDo works with bookmarkers around the world to collect bookmarking data. We convert this data using our optimization technology into anonymous profiles that make the above a reality. Ultimately we are a small team trying to make life -- at least on the internet -- a little simpler, more relevant, and much more fun.